Netflix - Next on Netflix 2025

Brand Design
Prop Design
Presentation Design

Agency: Wieden+Kennedy  

With 2025 being the most anticipated year of popular series and films coming back for Netflix (Squid Game, Stranger Things, Wednesday), marketing should just be as entertaining as Netflix’s content. As part of a huge partnership with internal teams and agencies around the world, I helped design easter egg props (Wake Up Dead Man: A Knives Out Mystery) for fans to find in the main slate trailer. Continuing on building on 2024’s Next on Netflix design framework, deliverables have expanded such as designing OOH, interactive installations, and social media.